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Experience + Impact
Rasheda K. Williams - Chief Inspiration Officer & Founder
Rasheda is an award-winning mentor, author and champion for changemakers and social impact founders, helping them amplify their missions and expand their reach. With a passion for storytelling, she combines strategic communications expertise with a deep commitment to making a difference.
In 2010, she founded Empowered Flower Girl, a social enterprise on a mission to transform the way young relate to one another, others and themselves. Leveraging her PR and communications background, Rasheda earned numerous accolades on behalf of the company.
In honor of her work with Empowered Flower Girl and other organizations/institutions, Rasheda was named one of “29 Inspirational Female Entrepreneurs Who Are Positively Impacting the World” and featured in Exeleon magazine as one of “15 Dynamic Entrepreneurs of 2020.” In 2021, MentHer magazine featured Rasheda in its “Top 20 Social Impact Founders” list. In 2022, she was named among Hope magazine’s “Hope 25” and honored as a “Community Icon” by Esteem We/Detroit Possible. In July 2023 and 2024, Rasheda was recognized by Acquisition International magazine as a top “Social Impact Business Founder” and is a 2024 Presidential Lifetime Achievement Award recipient.
Through Inspired Life Professionals, Rasheda empowers changemakers to and get the media attention, awards and accolades they deserve for the good they do in the world.
Attention + Awards + Accolades
Packaged PR for Purpose-Driven Professionals
Amplify Your Impact: PR & Thought Leadership Development
The Inspired Life Professionals PR & Thought Leadership program positions you as a recognized authority in your field. We understand that your work is not just about the day-to-day—it’s about creating meaningful change, inspiring communities, and building a legacy.
Comprehensive PR Strategy and Strategic Media Outreach Packages
- CAMPAIGN
Ideal for time-specific initiatives, launches or special projects. This package includes national press release distribution, targeted pitching to local, national and industry outlets. - RETAINER (3-Month Minimum)
Perfect for those looking for sustained visibility and communications consulting. This package includes on-going PR support, media outreach and thought leadership strategy (to get you ready and booked for speaking engagements and podcast appearances).
Get Started Today
Ready to move your mission with media coverage and more?
With Inspired Life Professionals by your side, you’ll have the support of a dedicated coach committed to helping you stand out in your field. Contact us at rwilliams@inspiredlifepros.com or book a FREE prospective client meeting to discover how we can work together to help you achieve your goals.
Start Your PR & Thought Leadership Journey
About Our Services
Our services and tools are designed for those who want to authentically share their mission, elevate their brand, and make a positive difference in their communities (and the world).
In addition to our core PR and thought leadership development services, Inspired Life Professionals – alongside our partners – offers holistic support through curated in-person and virtual events. Connect with us on LinkedIn for updates.
Book a free consultation and learn how we can work together to help you gain clarity + coverage.
Take the Next Step
Our guidebook (with micro course) includes tips, templates and no/low-cost tools to help you raise your brand profile and promote your programs, people, events and initiatives. Learn how you can get more news coverage and pitch yourself as an expert. As a special bonus, get $50 off your first Amped Up session. Look for the link in the book!
Tap into Rasheda's 20+ years of PR, media, and journalism expertise to help you gain clarity and craft pitches to effectively reach journalists, funders, and/or prospective clients. Authors and aspiring speakers, let's discuss how you can get on stages and in magazine pages!
Book your 60-minute session(s) today.
Case Studies + Clients
Lawrielle West - Founder & CEO, KwanzaaMe
- Challenge: Lawrielle West, a driven cultural content creator and entrepreneur, founded KwanzaaMe to provide resources that celebrate African-American culture through Kwanzaa and Juneteenth. Although her products and mission gained a loyal following, Lawrielle faced challenges in expanding her media visibility and securing national recognition as an expert in cultural celebrations. She needed a strategic approach to amplify her brand and position herself as an authority in this niche.
- Solution: Rasheda worked with Lawrielle to craft an expert profile and develop pitches to secure partnerships. Rasheda also developed a PR and thought leadership plan to help Lawrielle elevate the Kwanzaa brand and solidify her standing as a credible source in her niche.
Inspired Outcome
- In just two months of working with Rasheda, Lawrielle saw a noticeable increase in media placements, drawing attention to KwanzaaMe on multiple platforms. These placements not only increased her brand’s visibility but also positioned Lawrielle as a cultural expert, opening doors to new opportunities and partnerships.
Tia Russell - Founder, Take My Hand
- Challenge: Tia Russell, a passionate advocate for Detroit’s under-served, established Take My Hand, a nonprofit with impactful programs supporting low-income families and individuals through essential services and community-building initiatives. Despite her dedication and success, Tia faced challenges in raising her organization’s profile and attracting support through media exposure and grants.
- Solution: Through speaking, media training and grant/awards consultation, Rasheda collaborated with Tia to elevate her thought leadership, amplify Take My Hand’s community impact, and guide her nonprofit toward broader recognition.
Inspired Outcome
- Tia achieved heightened visibility for her organization, which attracted both local and national attention. The media exposure and thought leadership opportunities helped raise awareness for Take My Hand’s programs, and gave Tia the confidence to put herself out there.
Elevate your next event by booking Rasheda to speak!
Book Rasheda
Rasheda partners with corporations, associations, nonprofits and businesses to spark meaningful conversations in communities across the US and globally - whether facilitating interactive workshops, participating in thought-provoking panels, or delivering dynamic keynote addresses.
She has worked with renowned brands and institutions such as TEDx, Kiwanis International, Wayne State University, University of Michigan, Texas American Federation of Teachers, Soroptimist International and many more.
As a former journalist and current communications professional and social impact founder, she draws from a rich tapestry of experiences to deliver messages that resonate across cultural, generational, and industry lines.
Key Topics:
- Social Entrepreneurship
- Inclusive Communications
- Service Learning and Volunteering
- Women's and Youth Empowerment
- Bullying/Cyberbullying Prevention
- Digital Literacy and Discernment for Youth and Young Adults